Just announced for the 2024 PBX/MEX show,
The majority of DJs and Mobile Entertainers offer services for a variety of of events, and it’s getting harder to stand out in the eyes of a prospective client. In this seminar, Rob Peters will show you how to present and provide specialized services and be profitable in today’s changing marketplace!
Rob will share how target marketing and branding—with a focus on specific, specialized services—have helped him earn more profits and more referrals for these services. Rob will also talk about how to develop these service offerings from your current DJ business.
For over 30 years, Rob Peters of Rob Peters Entertainment in Massachusetts has developed services and branded his services to appeal to specific audiences and client bases for unique and fun services. Having a targeted approach to his business, Rob’s companies survived COVID and has been recognized in the marketplace for Trivia, Game Shows and Corporate Entertainment, RPE also has previous success with kids entertainment with specialized emphasis in the day care industry.
Some of the concepts Rob will share in this seminar include:
- Focusing your marketing on specific services
- Creating a specific “brand” for each specialty
- How networking with your current contact and clients can play a role
- Soda company branding methods and how they can apply to marketing your services more effectively
NOTE: This seminar requires a A MEX Key Pass which gives you your choice of both MEX and PBX seminars, both exhibit floors and all the show parties. Enter promo code MEXSHOW2024 for the best price. Prices with the promo code go up soon so get your passes today.
Don’t have your passes yet? CLICK HERE