Ursala McKinley

by RobertL | Nov 19, 2025

Ursula McKinley is a seasoned marketer with an impressive track record of 20 years in the industry, covering PR, Branding, Marketing and Event Management. With a career that includes working with major global brands such as Hilton, Subway and Google, she has earned a reputation as a leader in her field.

Ursula is a member of the Chartered Institute of PR, a Fellow of the Chartered Institute of Marketing, a Google graduate, sat on the Marketeers board for Facebook in Europe for five years and is currently undertaking a Masters in Business Coaching, Mentoring and Leadership. 

In 2015, Ursula took on one of her first freelance clients, the first mirror photo booth company in Ireland, and co-founded Media Lab NI in 2016. The company now hosts 19 different photo booth products, with Ursula and the team utilize various software to deliver 300 weddings and 200 corporate events annually, as well as managing large corporate activations and permanent installs across Europe, Ireland, and the UK. Ursula later expanded her marketing expertise to support 22 photo booth companies worldwide before developing a concept with her business partner, Sammy English, to help booth owners professionally position and market their businesses with a monthly marketing subscription website, www.photoboothmarketing.com.

Today, Ursula and the team have created over 650 professional marketing videos, 9,000 professional marketing images, 250 hours of training, over 150 ebooks and downloadable resources such as pitch decks; while mentoring over 3,000 owners worldwide. She has helped new owners grow their businesses sustainably and even assisted them in securing many six-figure jobs. Ursula has also helped to create and launch 175 photo booth brands, their marketing materials, and websites.

Sharone Reid

by RobertL | Nov 19, 2025

Sharone Reid is a dynamic speaker and expert in the Photo Booth industry. As the owner of Focus and Fabulous Events, a successful photo booth rental company, she has been actively involved in the field since 2013. Sharone earned her bachelor’s degree in Business Administration and Marketing from Howard University.

She is a sought-after keynote speaker at industry events, including the International Photo Booth Expo and the Strong Women Photo Booth Conference. Additionally, Sharone hosts the Chit Chat Photo Booth Podcast and serves as a brand ambassador for Pic Pic Social software.

Known for her exceptional networking skills, Sharone has received praise for her training sessions, including one on “Growing Your Business Through Networking.” She has served on the Photo Booth Professional International Advisory Board and the board of directors for the Virginia Chapter of the International Live Events Association. In 2020, she was nominated for the Metropolitan Business League’s Emerging Entrepreneur of the Year Award.

With a passion for her work, Sharone lives by the motto, “If you do what you love, you will never work a day in your life,” making her an ideal speaker for any event.

Jason Whaley

by RobertL | Nov 19, 2025

Jason Whaley is an industry leader and innovator in the photo booth and experiential marketing space, with more than a decade of hands-on experience building premium, guest-first activations. As the founder of Smash Booth Interactive Photo Studios, he has helped redefine what modern photo booths can be, delivering high-end experiences for weddings, corporate events, brand activations, and national conventions. His work has been trusted by major brands, high-profile clients, and event professionals who value both creativity and flawless execution.

Beyond his work in the field, Jason is the co-host of ProBooth Talk, the first, and one of the industry’s most respected podcasts, where he openly shares insights on business strategy, operations, technology, and the realities of running a successful photo booth company. Known for his transparency, high standards, and commitment to elevating the industry as a whole, Jason is a widely recognized advocate and mentor within the photo booth community. His contributions have earned multiple industry awards and honors, and his influence continues to shape the evolution and professionalism of the photo booth industry.